How does the subscriber limit work?
This is a very common question, sometimes the account subscriber limit can be confused for a newsletter subscriber limit or group limit. It doesn’t work that way, in fact the limit represents a global limit, based on the account type you have. It doesn’t matter if you make smaller subscriber groups, or even delete the subscriber once the newsletter has been sent.
Let’s see an example, if your account had a limit of 5 subscribers, and you send a newsletter to the following subscribers:
- subscriber1@demo.net
- subscriber2@demo.net
- subscriber3@demo.net
At this moment we have used 3 of 5 total subscribers. Let’s see another newsletter sending:
- subscriber1@demo.net
- subscriber2@demo.net
- subscriber3@demo.net
- subscriber4@demo.net
- subscriber5@demo.net
The 3 first accounts have already been used in a previous sending, these don’t subtract to the limit (in any case they subtract to the sendings limit, not the subscribers one), but as there are two new accounts subscriber4@demo.net and subscriber5@demo.net another 2 subscribers are used, now we have used all 5 subscribers. Now we can send newsletters to those accounts without problem, like the following:
- subscriber3@demo.net
- subscriber4@demo.net
- subscriber5@demo.net
This will work, as we are keeping to our subscribers limit. But we can not do something like:
- subscriber3@demo.net
- subscriber4@demo.net
- subscriber6@demo.net
- subscriber7@demo.net
As we would be subtracting subscribers to the limit, which is already 0, this would stop the newsletters.
IMPORTANT: deleting subscribers, making smaller groups and so on doesn’t affect the subscriber limit, as it only counts emails sent to different email accounts.
IMPORTANT: each month the limit is put to 0, so each month you have the opportunity to send emails to different accounts.
IMPORTANT: take a look to the menu “Statistics” -> “Packages statistics” in order to see a summary of used sends and subscribers.

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