Mailrelay, email marketing

Debate, the future of email marketing

Published by on January 7, 2013 in Polls, Opinion and Analysis

We would like this time vary a little and to propose a debate, so we can all give our opinions and discuss them with others. Recently I read an interesting article on the website of marketing directo. The article suggested some points on how we imagine the future, or present, of email marketing in 2013, is [...]

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What metrics should you be analyzing in your email campaigns?

Published by on October 19, 2012 in Análisis, Statistics, Opinion and Analysis, Tutorials

In email marketing campaigns, just like any other type of marketing, analyzing the results of our campaigns is essential. Mailrelay offers you several metrics that you can analyze and use to improve the results of your campaigns. Which metrics are they? The number of subscribers on your list -> Having a large number of subscribers [...]

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