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Digital marketing strategies for times of crisis

Published by on March 10, 2020

It is always good to have digital marketing strategies that include a plan B to face possible moments of crisis; due to external circumstances affecting your business, such as an economic recession in the country; or due to internal factors, such as a crisis that could affect your online reputation. Whatever the case, the important […]

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What is a Press Release and how to use it to improve domain authority

Published by on December 31, 2019

Sending and publishing press releases is a widely applied practice for companies that want to make a special announcement of any news they consider relevant, such as an improvement of their services, a new product, infrastructure improvements, ETC. Traditionally this was done through print or other media such as radio or television. But for several […]

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How to spot errors in your marketing strategy and discover if you spent your money wisely?

Published by on December 24, 2019

Investing in marketing is something every entrepreneur should do periodically. In fact, only those who do that get the best results from their strategies, regardless of their industry. To keep growing, you’ll have to reinvest some of the resources to further optimize your strategy or apply new techniques such as link building or targeted email marketing […]

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Socially responsible marketing trends for 2020

Published by on December 19, 2019

Socially responsible marketing has been a trend, and so we hope it will be one of the trends we will see over the next year. The reason is obvious; customers demand that their favorite brands engage in some way with social causes that are important to them. When we talk about socially responsible communication or […]

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10 ideas for closing more sales before the end of the year

Published by on November 14, 2019

The last quarter of the year is the time to take stock, analyze how the previous months went, see what remains to be done, and plan the way to reach the pending goals. All companies go through the same scenario, but not all end the year as planned. Only those who have established a trusting […]

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