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Blog Mailrelay, email marketing platform

10 Tips That will help you to regain confidence in email marketing

Published by on November 21, 2019

The changing nature of the market and the different trends that can come around unexpectedly from time to time force marketers to take advantage of all the tools at their disposal to implement different types of strategies to achieve their goals. Even the strategies or tools used for years also suffer from the growing need […]


Open rates in email marketing, what is it, and how will it affect ROI?

Published by on September 10, 2019

Email marketing is one of the most widely used digital marketing strategies, not just because it’s cheaper than other techniques, but also because it offers incredible advantages compared to other marketing  options. In this article, I want to talk about open rates, one of the most important metrics you can check in any email marketing […]

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How to build customer loyalty for your eCommerce email marketing?

Published by on March 12, 2019

We can’t deny that it is essential to selling. After all, if you don’t sell, your business will break. However, more than trying to sell, we need to win the loyalty of our customers, so that they return to our website and buy from us again. But how can we persuade them to come back? […]

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The ultimate guide for writing the perfect article

Published by on March 5, 2019

One of the most complicated aspects of content marketing is creating relevant but optimized texts for SEO. We would all like to create the “perfect” article, and if we could do it over and over, much better; we would like to create the perfect content to offer relevant information to our visitors. However, you should […]


Storytelling, Email Marketing Trends for 2019

Published by on February 5, 2019

2019 has arrived, and Storytelling will be even more used in email campaigns during this year. This is not a new technique. On the contrary, it relies on the practice of storytelling as a method to convey knowledge. However, for years, it has been one of the major resources of the largest companies in the […]


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